1. How do I
enter?
2. Who is eligible to participate?
3. Are professional designers
eligible?
4. What is the Promotion Period?
5. Can I enter more than once?
6. What are the criteria for
a valid entry?
7. Who Qualifies as the Heart-Health Hero?
8. What if my Heart-Health Hero
is deceased?
9. How are the winners determined?
10. Does my artistic ability
have an effect on my chances of winning?
11. What is the prize for the
promotion?
12. If I am the Grand Prize
winner do I have to wear the dress I designed at the Red
Dress Awards ceremony?
13. How will I know if I am
a Finalist and/or a Grand Prize winner?
14. How can I obtain a Winner’s
List?
15. Who is the Sponsor of the
promotion?
16. Who is the Administrator
of the promotion?
1.
How do I enter?
An Official Entry Form can be found
at www.campbellsaddressyourheart.com.
Log on to the website, click on the icon for the Address
Your Heart Design Contest, and you will be taken to the
contest home page. Complete the Entry Form by entering your
name, address, email address, create a password and enter
date of birth. Then complete the design and essay portions.
2. Who is eligible to participate?
Open to legal residents of the 50
United States and the District of Columbia, age 18 or older
at time of entry. Employees, directors and officers, and
their immediate families (spouse, parents, children, siblings
and their respective spouses), and the respective household
members, of Sponsor, their parent companies, affiliates,
divisions, agents, advertising and promotion agencies, and
Strobe Promotions, Inc., are not eligible to participate.
3.
Are professional designers eligible?
Yes. Professional designers or any
other individuals involved in the design preparation of
clothing are eligible.
4. What is the Promotion
Period?
The Campbell Address Your Heart
Design Contest (“Promotion”) begins 12:01 AM
Eastern Time (ET) 9/15/09 and ends 11:59 ET 1/28/10 (“Promotion
Period”). Entry period begins 9/15/09 and ends 11/6/09.
This is when the Entrants can submit their dress design
and inspirational essay. The voting period begins 1/4/10
and ends 1/28/10 and during this time the general public
votes on their favorite design and essay from among the
3 Finalists.
5.
Can I enter more than once?
You may enter as often as you wish,
but there is a limit of one (1) Entry per email address
per day; one (1) design/essay per Entry, and each Entry
submitted must be substantially different.
6.
What are the criteria for a valid entry?
Dress design must be predominantly
red and cocktail/evening wear. Design must incorporate one
or more of the Campbell logos provided on the website. Only
the Campbell logos provided are eligible. Entrants have
the freedom to use creative license with the logo(s) provided,
however it must be clearly recognizable to the judges. Also,
the logo colors and proportions should be maintained when
used in the design. Please
see Official Rules here for more information.
7.
Who Qualifies as the Heart-Health Hero?
Entrant’s Heart-Health Hero
must be a woman and the inspiration to the dress design.
She can be alive or deceased.
8.
What if my Heart-Health Hero is deceased?
If your inspiration comes from someone
who is deceased, she is still able to be your Heart-Health Hero.
9.
How are the winners determined?
All eligible Entries will be judged
based on the following criteria: and Inspirational Heart
Health Essay - 60% (Tell us: Why heart disease is an important
cause to you – 20%; Why your Heart-Health Hero is
a source of inspiration to you – 20%; How you and/or
Heart-Health Hero take steps to live a Heart Healthy lifestyle
– 20%); Dress Design - 40% (Use of Campbell’s
logos and color red in design – 20%, Overall design
aesthetic including originality and creativity – 20%).
Each Entry will be scored by a panel of judges, under the
supervision of Strobe Promotions, Inc an independent judging
organization.
Three (3) entrants with the top-scoring Entries will be
declared Finalists, and will go on to be voted on by the
public. Finalists will be determined on or about 12/1/09.
The Grand Prize winner will be the entry with the most votes.
If there is a tie the Entries involved will be reviewed
by an additional judge who will serve as the tiebreaker,
and who will evaluate the Entries according to the criteria
outlined above.
10.
Does my artistic ability have an effect on my chances of
winning?
The Entrant’s artistic ability
in the presentation of the dress will not affect the judges’
evaluation of the entry.
11.
What is the prize for the promotion?
(1) Grand Prize:
A 3 day/2 night trip for 2 to New York City to attend the
Woman’s Day Red Dress Awards. Trip includes round
trip coach class air transportation from the closest major
airport to the winner’s home to New York City, NY,
2 night’s hotel accommodations, and hair and make-up
for winner and Heart-Health Hero or guest for the Red Dress
Awards. Trip must be taken Feb 9 – 11, 2010. In addition,
the winning dress design will be produced, and the winner
or Heart-Health Hero (or other designated person mutually
agreed upon by the winner and Sponsor) will wear the dress
to the Red Dress Awards. Approx. retail value (“ARV”):
$2,000.
12.
If I am the Grand Prize winner do I have to wear the dress
I designed at the Red Dress Awards ceremony?
If the designer or the Heart-Health Hero is unable to wear the dress, a person mutually agreed
upon by the winner and Sponsor will wear the dress to the
Red Dress Awards.
13.
How will I know if I am a Finalist and/or Grand Prize winner?
Finalists
will be notified on or about 12/1/09 via email address submitted
on the Official Entry Form. Grand
Prize winner will be notified
on or about 1/29/10 via the email address submitted on the
Official Entry Form.
14.
Where can I obtain a Winner’s List?
For the winner’s name, available
after 2/1/10, please go to www.campbellsaddressyourheart.com.
15.
Who is the Sponsor of the promotion?
Campbell Soup Company, One Campbell
Place, Camden, New Jersey 08103
16.
Who is the administrator of the promotion?
Strobe Promotions, Inc. 535 So.
Broadway, Suite 203, Hicksville, NY 11801
|
